Privacy Policy
Privacy Policy
Last Updated: February 2, 2026
Locations Realty Group, LLC (“LRG,” “we,” “us,” or “our”) is committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share information when you interact with our website, services, and communications.
1. Information We Collect
We collect information to provide real estate services and operate our business effectively. This may include:
A. Personal Information
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Name
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Phone number
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Email address
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Mailing address
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Property-related details
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Preferred contact methods
B. Transaction-Related Information
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Property history
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Financial or qualification information voluntarily provided
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Documents related to listings, purchases, or sales
C. Technical & Usage Information
Collected automatically through website use:
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IP address
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Device and browser type
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Pages visited and interactions
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Cookies and similar tracking technologies
D. Communication Data
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Text messages, emails, form submissions, and voicemail drops
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CRM interaction and communication history
Information is collected directly from you or through tools that support our operations.
2. How We Use Your Information
We use your information to:
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Provide brokerage, advisory, and marketing services
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Respond to inquiries and manage client relationships
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Send property alerts, market updates, and service notifications
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Deliver email and text communications you opt into
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Manage transactions and required documentation
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Improve our website, systems, and user experience
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Comply with legal and regulatory obligations
We do not sell your personal information.
3. Mobile Information & SMS Consent
No mobile information, including phone numbers or SMS consent/opt-in data, will be shared with third parties or affiliates for marketing or promotional purposes at any time.
Mobile information is used solely to communicate directly with you regarding our services, transactions, and requested updates.
4. Sharing Your Information
We may share personal information only as necessary to operate our business, including with:
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Multiple Listing Services (MLS)
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Lenders, attorneys, inspectors, and transaction partners
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CRM platforms and marketing service providers
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Technology and analytics vendors supporting our operations
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Government or regulatory agencies when required by law
All service providers are contractually required to safeguard your information and use it only for authorized purposes.
We do not share personal data for third-party advertising resale.
5. Legal Basis for Processing
We process personal information based on:
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Your consent
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Contractual necessity
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Legal and regulatory compliance
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Legitimate business interests (such as service improvement and communication)
6. Data Retention
We retain personal information only as long as necessary to:
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Provide services
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Maintain legally required real estate records
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Meet compliance and audit requirements
Deletion requests will be honored unless retention is required by law.
7. Data Security
We implement industry-standard safeguards, including:
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Secure CRM platforms
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Encrypted communications
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Restricted access controls
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Ongoing system monitoring
While no system is completely risk-free, we act promptly to address any security concerns.
8. Your Rights
Depending on your location, you may have the right to:
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Access or correct your personal information
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Request deletion (where legally permitted)
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Opt out of marketing communications
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Request a copy of your provided data
Requests can be submitted using the contact details below.
9. Email, Text & Marketing Preferences
By providing your contact information, you consent to receive emails, texts, market updates, and automated messages.
You may opt out at any time by using unsubscribe links or replying STOP to text messages.
10. Third-Party Links
Our website or communications may link to third-party websites. We are not responsible for their content, privacy practices, or data handling. Please review their policies independently.
11. Children’s Privacy
We do not knowingly collect personal information from individuals under 18. Any such data discovered will be deleted promptly.
12. Updates to This Policy
We may update this Privacy Policy periodically. Continued use of our services constitutes acceptance of the updated policy.
13. Contact Us
For privacy questions or data requests:
Locations Realty Group, LLC
5113 S Harper Avenue, Suite 2C
Chicago, IL 60615
O: 855.603.9900
L: 929.734.7726